- Traffic (Content)
- Relevancy of the Ads (SEO, Keywords, Good Copywriting?)
- Ad Placement (A fine art of being “clean but seen.” Too much in the way drives readers away. Not enough exposure, and they won’t get noticed. What’s the ideal answer here?)
- Design. Clean and professional. (Either you know good design and how to code it, or you must hire someone or learn it.)
And I can’t seem to get a damn one of them right. Well, that’s not true totally. I’m an artist and a good writer. I think I can produce good content. The other stuff is fun to a point, but then it begins to get on my nerves, and I start pulling my hair out.
I think I need to get something I can live with, then study each day a little of the other things to make them incrementally better, and then of course spend most of my time doing what I love, which is to produce content. I may need to consider hiring a designer. Well, I do need to consider it. It’s just a question of whether I’ll pull the trigger.
What do you think about all this stuff? How do you approach it?